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Over the past 11 years, Royal Classic Groups has been continually improvising, building new brands. RCG has now taken its brands Classic Polo and Smash to worldwide, building a powerful franchise of thousands of loyal customers under its tree. Investments in brand building have enabled the brands to occupy the top positions in their respective categories, all the while allowing the brands to be continually developed. Know more...

At Royal Classic Groups, we are constantly innovating to make your shopping experience pleasant. Trust, Excellence, Quality, these are some of the abiding values that have been allied with us.

We produce 540+ designs per season that have found their way across the globe with others. Our consistent focus on cutting-edge research and technology has resulted in pioneering new products which have set new benchmarks in the textile industry.

Having a thorough grasp of the domestic market, which is a major advantage for Indian Retail businesses. It is impossible for every locality to develop a common model; therefore, retail businesses should use their accumulated experiences to come up with appropriate solutions. And so, our brands have carved a niche in the mid-premium segment by showing a continuous growth in its business graph and therefore we are unconditionally accepted by our customers.

The two major brands under the tree of Royal Classic Groups are:
CLASSIC POLO
Classic Polo, one of the India’s finest indigenously manufactured complete men's wardrobe solution which was launched in 2001, Feb 14th by Royal Classic Groups. The flagship brand of Royal Classic Groups, Classic Polo has over the year’s metamorphosis into a dynamic and responsive brand in men’s category. Today, it has the privilege of being one of the few power brands for young professionals that fuses international trends with innovative fashion, reasonably priced. Know more


SMASH
'Smash' the innerwear category from the house of RCG has carved its own place in the IG/UG market. Smash stands for quality and comfort, positioned as a mid-segment brand. Enjoys a very strong brand recall: The Red Bull stands for aggression, wild, a macho and confident, characteristic that goes well with male category. Know more

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